New Era return to their archives to produce the latest Heritage Series collection.
Using bold graphics and strong statements to tell a truly unique story of its partnership with the NFL, New Era's on-going premium collection is a celebration of over 90 years of sporting history.
This season the NFL becomes the focus with a return to the late twentieth century for inspiration. The ‘80s and ‘90s represented a time of experimentation and bold expression for New Era with vivid graphics, styles and applications to complement the distinctive media advertisements of its time. Today, archival imagery forms the basis of the latest Heritage Series collection as New Era delves into the past with a selection of vintage ads revealing former logos, retro graphics and daring statements. As an official partner of the NFL, these media announcements informed eager fans of the latest releases in a time when print was king and the internet a concept rather than a reality. With ‘80s and ‘90s aesthetics as popular as ever, the New Era Heritage Series stands as a reminder of the brand’s rich history and its continued relevance.
Selecting the best styles and graphics from these original ads, the Heritage Series celebrates the Coaches caps using a selection of vintage-inspired premium fabrics, labels and logos to recreate the magic of these sideline styles. A collectable pack for those with an eye for authenticity, New Era Heritage Series returns in impressive style.
Shop the collection online now.