Europe's leading mean's marketplace, Menlook have taken to social network Instagram as a creative base for their forthcoming TV ad campaign.
Applying digital codes to television, the brand have created the first TV advert created entirely from images published by influential Instagrammers from around the world. The campaign is not limited to just TV, but has also been extended to Instagram itself. Throughout April, 25 other influencers will take part in the activation, through posting their interpretation of style at Menlook on their personal pages, using the hashtag #MyMenLook.
As well as this, an exciting competition will be launching on April 12th that will run until April 30th 2016. It will invite Instagram users to publish their flat lay with the hashtag #MyMenlook for a chance to win a €10,000 voucher which can be used on Menlook.com for 1 year.
Shop the collection online and get your flatlays posted for your chance to win.